All of this work is for a large business in Toronto, Ontario called Educators Financial Group. It's really exciting to be working for them, as the variety of projects that I get to be a part of vary quite a lot.
For the newsletter I wanted to do an editorial/news-magazine type vibe. After some research this is what I came up with. The rest of the pieces are all about white-space, and using lots of it. Simple, clean and effective. Other then that I pretty much have freedom to try new things when working with this company. It's a great opportunity to keep evolving a brand.
The final pieces are always clean, and polished. Working with great Art Direction is great. Best piece of advice I can give to anyone is... If you find a good Art Director; stick with it for as long as you can!
A great Senior Creative Professional
I've been working with Mathew for about 10 years now. Not only is he super talented, but he's humble and easy to talk to. He listens, sets expectations, and executes beautiful creative work every time.
